Science Education Outreach -- How is it done?

What all goes into the educational exhibits at museums? What are some innovative ways science is being presented through media? Dr. Judy Diamond, Professor and Curator for Informal Science Education, shows how a wide audience can engage in science through educational projects. One of these projects is called "World of Viruses." "World of Viruses" includes Soundprint radio documentaries, Carl Zimmer's "Planet of Viruses," an iPad app, an interactive website and a graphic novel called "World of Viruses."